I was walking around neighborhoods in New York City watching kids play basketball, day after day. I saw a lot of hopelessness, a lot of hurt. And there I was, on the outside looking in. A lot of my friends—many of them business professionals looking down from skyscrapers—were on the perimeter with me. We wanted to find some way to bless them, so that we could reach them. Out of this frustration Street 2 Street was born.
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